Privacy Policy — Araverus

1. Information We Collect

When you visit Araverus, we automatically collect certain information through cookies and similar technologies, including your IP address, browser type, device information, pages visited, referring URL, and time spent on our site. We do not require account creation or collect personal information such as your name or payment details unless you voluntarily provide it (e.g., via our contact form).

2. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data on the following legal bases:

• Legitimate interest — analytics to improve our service and content quality.
• Consent — personalized advertising cookies, where applicable.
• Legal obligation — compliance with applicable laws and regulations.

3. Google Analytics

We use Google Analytics 4 (GA4) to understand how visitors interact with our site. GA4 collects data such as page views, session duration, and approximate geographic location. This data is processed by Google LLC in the United States. You can opt out by installing the Google Analytics Opt-out Browser Add-on.

4. Google AdSense & Advertising Cookies

We may use Google AdSense to display advertisements. Google and its partners may use cookies to serve ads based on your prior visits to this site or other websites. You can opt out of personalized advertising by visiting Google Ads Settings or DAA opt-out.

5. Cookies

We use the following categories of cookies:

• Strictly necessary — essential for site functionality (no consent required).
• Analytics — Google Analytics cookies to measure site usage.
• Advertising — third-party cookies for personalized ads (consent-based).

You can manage cookie preferences through your browser settings. Disabling cookies may affect site functionality.

6. Third-Party Vendors

We may partner with third-party ad networks and vendors who use cookies, web beacons, and similar technologies to collect information for ad personalization and measurement. These third parties are governed by their own privacy policies. Key third parties include Google LLC (analytics, advertising) and Vercel Inc. (hosting, analytics).

7. International Data Transfers

Your data may be transferred to and processed in countries outside your country of residence, including the United States. We rely on Standard Contractual Clauses (SCCs) and other appropriate safeguards to protect your data during international transfers.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the personal data we hold about you.
• Rectification — request correction of inaccurate data.
• Erasure — request deletion of your personal data.
• Restriction — request that we limit processing of your data.
• Portability — receive your data in a structured, machine-readable format.
• Objection — object to processing based on legitimate interest.
• Withdraw consent — withdraw consent at any time where processing is consent-based.

To exercise any of these rights, contact us at contact@araverus.com. We will respond within 30 days.

9. California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

• Right to know what personal information is collected, used, shared, or sold.
• Right to delete personal information held by us.
• Right to opt out of the sale or sharing of personal information.
• Right to non-discrimination for exercising your privacy rights.

We do not sell personal information. To submit a request, email contact@araverus.com.

10. Children's Privacy

Araverus is not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us and we will promptly delete it.

11. Data Retention

Analytics data is retained for up to 14 months in Google Analytics. We do not store personally identifiable information on our servers beyond what is necessary for site operation and to comply with legal obligations.

12. Security

We implement appropriate technical and organizational measures to protect your data, including HTTPS encryption, secure hosting infrastructure, and access controls. However, no method of transmission over the Internet is 100% secure.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Material changes will be highlighted for 30 days following the update.

14. Contact

For privacy-related inquiries or to exercise your data rights, contact us at contact@araverus.com.