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AI Consulting · Digital Transformation · Nigel Vaz · Publicis Sapient
Publicis Sapient CEO Nigel Vaz states the consulting industry is at an inflection point, driven by AI, necessitating a fundamental redesign of services and operations to deliver tangible business value at an accelerated pace, exemplified by a 40% efficiency gain in a government project.
Vaz emphasizes a shift from project-based to long-term, platform-based partnerships, integrating AI, data, engineering, and design as foundational layers. Publicis Sapient's "SPEED" capabilities (Strategy, Product, Experience, Engineering, Data with AI) form an interconnected system for digital business transformation.
The firm views AI not as a co-pilot but as an agent capable of independent contribution, elevating human consultants to orchestrators. Proprietary tools like Bodhi, Sapient Slingshot, and CoreAI are central to this, with Sapient Slingshot reducing modernization timelines from years to months, as demonstrated by a government client's application modernization project, which saw a reduction from 7-10 years to 3 years.
This approach delivers significant efficiency gains and competitive advantage.
