
Hertz · Profit Warning · Rental Market · Used Cars
Car rental firm Hertz Global Holdings, Inc.
announced on June 24, 2026, that it expects its second-quarter adjusted core profit to be near the lower end of its previously issued forecast range, attributing this revised outlook to an unexpected and sluggish used-car market. This development indicates significant pressure on the company's profitability, as the depreciation and resale value of its fleet are critical components of its financial performance.
The slowdown in the used-car market directly impacts Hertz's ability to dispose of its vehicles at favorable prices, thereby reducing its expected earnings. Reuters reported this warning, highlighting the challenges Hertz faces in a volatile automotive market, with its stock trading at 3.000 USD, down 40.71%.